You know you need it. You started. But you don’t really know what you are doing with it.
Does that sound like you on LinkedIn? You’ve heard about it, probably already know it is important and possibly even set up your profile on it. BUT you haven’t worked out how to leverage it to enhance your personal brand.
To help you make the most of LinkedIn, we’ve invited Lavinia Thanapathy, a LinkedIn Top Voice, to walk you through best practices for developing your personal brand with the many opportunities the network offers.
In this interview you will discover how to:
— Optimize your LinkedIn Profile
— Build a network that delivers for your personal brand
— Unlock an unlimited supply of network connections
— Establish your expertise and authority with your target audience
Enjoy our interview with Lavinia Thanapathy and get to know more about her!
Lavinia Thanapathy
Lavinia Thanapathy is a LinkedIn Top Voice and she has been named one of the Top 200 Voices in Leadership for 2022. Her LinkedIn Newsletter “Embrace the Crazy” has thousands of followers and her engagement on LinkedIn is regularly in the top 1%. Her posts are also regularly featured on LinkedIn News. She manages an extensive international network by harnessing the power of LinkedIn
Lavinia is a professional public speaker and part of a diplomatic family that regularly moves around the world. She will show you her own tried & tested techniques to be successful in building your personal brand on LinkedIn.
